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Latest news
Instagram Introduces New Stickers, Updates ‘Emoji Pong’ Feature
Instagram has released a set of new features to enhance user interaction on its platform. The update includes an expanded…
2026: the Year Football Comes to TikTok
Calling all football fans – the Fifa World Cup is coming to TikTok in a big way this year. The…
3,2,1… TikTok Adds Countdown to its Live Auction Feature
TikTok is upping the stakes on its live auction bidding platform, with an integrated countdown. This new tool will make…
AI-Generated Ads Are Soon to Hit Meta Platforms
Meta users hold on tight; your feed could soon be flooded with AI-generated ads. The media giant has announced that…
AI Has Arrived on TikTok
A new update from TikTok enables users to feed text prompts into its advertising platform and turn them into AI-generated…
AI: It’s Not All Good News
In direct contrast to today’s other main headline, Meta may be embracing the positives of AI but it’s not afraid…
Algorithm Control Extended to Instagram Main Feed
If you are a fan of the way Instagram allows you to control your algorithm on your Discovery page, then…
Are Meta’s AI and VR Tools Safe for Younger Users?
Meta is facing concerns over the security of its AI and VR integrations, following an investigation into the connectivity between…
Apple Music Users Can Now Link Playlists to TikTok
If you are a TikTok user and an Apple music listener, then today’s update is for you. TikTok has announced…
Australia’s Countdown Ban Leads to a Fresh Stream of Educational TikTok Content for Under-16s
The controversial ban on TikTok for under-16s in Australia continues to make headlines, with the ban due to come into…
Blue Tick Users to Receive Strategic Support
Meta Verified has, for the past year or so, been recognised as a subscription package – whereby users can pay…
Big News: TikTok is Here to Stay
The big news of the day is that TikTok is remaining active in the United States, thanks to a last…
Browse Group Chats With the Help of AI
Meta has recently announced a brand new AI tool, specifically for group chats across its platform. The tool, named Kai,…
Cameo and TikTok Partner to Support Creator’s Looking to Monetise
Have you seen the influx of creators who are turning to the platform Cameo to monetise a range of personal…
Calling All TikTok Musicians…
Have you heard about ‘TikTok for Artists’? The latest update to hit TikTok is specific to artists and musicians, who…
Can You Tell the Difference Between AI Content and Real Content?
Today’s news story is inspired by the countless articles being posted and circulated online, about the growing harm of fake…
Change Avatars Like You Change Your Outfit!
Calling all social media users who like to change their outfit multiple times a day… now you can do the…
Christmas Shopping Arrives on TikTok
TikTok has seen incredible success on its in-app shopping channels across China and is hoping to replicate this success on…
Comment Editing Goes Live on Instagram
Good news for heavy-handed typers and those who are quick to comment on a post – only to find that…
Content Scheduling Now Available to All Instagram Users
Good news for time-poor users and Instagram creators – you no longer have to have a professional account to access…
Could Posting More Improve TikTok Engagement?
It’s an age-old debate in the world of social media. Does posting more or less really have an impact on…
Curate Your Profile with Thumbnail Editing
A small but mighty update for Instagram users today, as the platform announces that users can now adjust and edit…
Crystal Clear Images Arrive on Instagram
Instagram has just announced HDR Dolby Vision support for creators and users, improving the quality of visuals. And with Instagram…
Does Adding ‘Link In Bio’ Affect Your Instagram Visibility?
Amid the unrest surrounding the future of TikTok in the US, Instagram’s Chief Executive Officer has put to bed a…
Don’t Fancy Scrolling? This Update Is For You…
To all users whose thumbs are tired of scrolling… Instagram has an update for you. A new automated scroll feature…
Data Underlines the Value of TikTok in Product Discovery
Ask any TikTok user you know – the chances are that they have discovered or even purchased a new product…
Failure to Hit Shopping Targets Leads to US TikTok Lay Offs
Despite TikTok’s drive to increase sales on its shopping platform, the social media giant has just announced layoffs as a…
Filter Your Instagram DMs with New Meta Update
A new update from Meta is making Instagram DMs easier for users to sort and manage, using a range of…
Frequency vs Relevancy: What Matters More on TikTok?
A recent report, put out by TikTok and a marketing group called Warc, looks specifically at the use of AI…
Find Content You Love on TikTok At the Touch of a Button
In order for social media platforms to remain relevant and stay ahead of the competition, it’s important that new content…
How Sustainable Are Your Campaigns?
TikTok has developed a way of establishing the environmental impact of marketing campaigns for its users – empowering creators and…
How to Out-Perform AI Content
Today’s Instagram news post is inspired by some advice, shared recently by Instagram Chief Adam Mosseri. And no, it’s not…
Improve Your Instagram Engagement with Spotify Songs
Instagram has long been building a connection with Spotify – however, it is only with this latest announcement and release…
Influencer marketing on the rise across TikTok and other social platforms
With TikTok creators now deemed as prolific as many movie and TV stars, big brands are steadily upping their spend…
Instagram App Reaches New Scales (Literally!)
Big news for remote device users, as Instagram has finally launched a new version of its app which is specifically…
Instagram Boasts Huge Growth Percentage in Europe
Meta has recently shared its growth statistics, which, among other things, show an unrivalled rate and speed of growth on…
Instagram Creators Turn Stills Into Seamless Clips
It’s a widely known fact that video content and Reels are among the most engaging forms of content on social…
Instagram Editing Looks Set to Become More Intuitive Than Ever
Yet more releases on Instagram’s Editing app look set to make the editing process easier and more seamless for creators,…
Instagram Helps Businesses to Go Global
A recent announcement from Instagram HQ is set to support businesses that want to go global – by giving them…
Instagram Expands its Trial Reels Tool to More Users
First launched by Instagram back in December 2024, trial reels are a way for creators to test and assess the…
Instagram Increases its Use of Indexing
If you Google a business which is active on Instagram, then the chances are your search results will include some…
Instagram Improves AI-Generated Content Transparency with New Toggle
A new update from Instagram gives creators, who often use AI to generate and support the creation of their content,…
Instagram Looks at Reels as a Landing Page
We cannot ignore the growing popularity of reels as a form of content, both on Instagram and other social media…
Instagram Releases a Host of New Features and Tools
Instagram creators have this week celebrated the full launch of a handful of new features, which are designed to optimise…
Instagram Rolls Out New Reels Camera Functions
Instagram has picked up on the popularity of Reels content over the past year or so, rolling out a series…
Instagram Releases a Rainbow of Colourful Features to its Notes Tool
A small but mighty update for Instagram users; the platform has now unveiled a series of colours and personalised features…
Instagram Seeks More Testers for its Trial Reels Function
One of the biggest motivating forces for Instagram creators is the possibility of earning more followers, receiving more engagement, and…
Instagram Shares Advice to Help Your Christmas Campaigns Go Viral
Meta, and Instagram by association, has just shared a selection of tips for businesses and creators who are looking to…
Instagram Super-Scrollers Beware…
Have you ever scrolled back into the archives of someone’s Instagram profile, only to accidentally double tap on and ‘like’…
Instagram Shares Caption Advice With its Userbase
Instagram chief Adam Mosseri has been prolific across social media in recent months, sharing advice with those looking to grow…
Instagram Switches ‘Sponsored’ Label to ‘Ad’
Business users, this one is for you! Meta, in particular Instagram, has started a shift away from the classic ‘Sponsored’…
Instagram Switches to Paid Access for AI Tools
If you’re a regular user of social media, you will have noticed the continued and ever-growing presence of Artificial Intelligence…
Instagram to Trial Scheduling Content for Non-Followers
Being able to schedule content is nothing new – with creators having relied on this time-saving hack for years. However,…
Instagram Trials a Feature to Let You Know How Each Image on a Carousel Post Performs
Instagram’s latest trial feature is an interesting one, especially for users who like to compact multiple updates into a single…
Instagram Trials a Small-Screen Reels Viewer for Mobile Devices
Ever found yourself in the middle of watching a reel that you want to message a friend about, but you’re…
Instagram Trials Manual Algorithm Options
Instagram is trialling a new algorithm, whereby users can prompt the platform and let Instagram know what you want to…
Instagram Unveils a New Logo
Instagram has refreshed its look with a new logo; carrying the social media platform into a fresh chapter, while retaining…
Instagram Users Gain More Control Over Content
If you’re someone who loves scrolling mindlessly through Instagram’s recommended Reels and clips, then you’ll love this news. Instagram has…
Instagram Users Are Invited to Tag Interests to Their Profile Bio
A new update on Instagram is seeing users given the chance to add ‘Interest’ tags to their profile bio. An…
Introducing Meta’s Value Rules to a Broader Audience
Have you heard of Meta’s Value Rules? If you are a creator or business that uses Meta platforms for your…
Is a TikTok Sale in the United States Confirmed?
Those who have been keeping up with social media news will know that access to TikTok in the United States…
Is AI Making Social Media Better?
A recent report shared by Meta, which owns Instagram, claims that AI is driving social media engagement and the quality…
Is Instagram Tracking You?
Reports from social media experts claim that Android users may be sharing more than they think, whenever they log into…
Is it All Over for Musk and Trump?
Today’s news across most social media platforms has been dominated by one discussion: the fallout between Trump and Musk. What’s…
Is Meta Becoming Safer for Young Users?
There have been a couple of recent announcements regarding the Meta Accounts Centre, one expanding access to and the functionality…
Is the USA Considering Introducing its Own Version of TikTok?
Rumour has it that the USA is considering a new way out of its TikTok ownership cycle: by introducing its…
Is Your TikTok Shop Returns Policy in Order?
TikTok has outlined its latest returns policy for businesses using the TikTok Shop function, prioritising the experience of its users…
Look out for Paid Ads!
Some users will have noticed that their Meta feeds were halted by a pop up in recent days – asking…
Meta Adds Instagram Story Integration to Its AI Glasses
Have you tried on a pair of Meta’s AI glasses yet? Designed as part of a growing collection of wearable…
Meta Ads Fees to Increase in 6 Countries
If you use Meta ads, that is Instagram or Facebook ads, in one of six named countries, then you will…
Meta Allows Advertisers to Add Excluded Works to AI Briefs
If you use AI to guide your marketing copy, then you’ll love this latest update from Meta. Particularly valuable to…
Meta Announces a New Place in Its Strategy for AI
Regardless of your stance on AI, you can’t ignore its impact across the world of social media. This week, Meta…
Meta Announces its New Range of AI Glasses
AI glasses are the next big thing in the world of wearable tech – with Meta announcing a new line…
Meta Announces New Measures to Protect Brand Rights on its Platforms
If there’s one issue that is continuing to plague businesses across social media, it’s the rise in scam ads –…
Meta Considers Video Selfie Age Check
With more and more countries imposing their own restrictions on social media usage for younger users, Meta is taking steps…
Meta Developers to Receive AI-Driven Customer Support
Meta has furthered its connection with, and reliance on, AI, by announcing that its development systems and tools will now…
Meta Edits App Receives New Updates
To all Instagram creators who have been awaiting the launch of Meta’s own Edits app, good news! Not only is…
Meta Increases Security Features for Parents
Meta has recently announced further security measures for parents, enabling them to monitor their children’s use of social media and,…
Meta Improves Ad Options on Instagram
If you are a regular Instagram user, then you will be no stranger to the power of reels – especially…
Meta Introduces Ad-Exclusion Option to Creator Audiences
If you’re a creator or part of the social media marketing team for an organisation, then you will almost certainly…
Meta Introduces New Tool to Change the Context of Videos
Users can now change the context, location, or setting of their Instagram videos, using a new tool that Meta has…
Meta Makes Ad Creation Easier Than Ever Using AI
AI has popped up in the social media news a fair bit in recent weeks, with Meta announcing various ways…
Meta Meets Industry Standards for Ad Safety
Meta has announced today that its advertising processes have been given a safety certification by the Media Ratings Council. This…
Meta Metrics Change, as Users Shift Their Engagement
Meta has changed the way it prioritises different user engagement stats – emphasising the importance of overall views, as opposed…
Meta News Round-Up From the Last Few Days…
Several news stories featuring Meta have appeared over the past few days, with changes that impact Instagram users and creators,…
Meta Places More Emphasis on AI
Meta has announced that its platforms, including Instagram, will rely more on AI for moderation and other backend processes –…
Meta Reports Drop in Enforcement Measures, in Q2 of 2025
Meta has released its Q2 updates, with one of the biggest updates being recognised as a drop in enforcement errors…
Meta Takes New Steps to Protect Teenage Users
Meta has taken another step forward in its underage user protection, by highlighting its safety features and tools in a…
Meta releases Advice on Optimising Digital Ads
Meta has partnered with two data collection companies, to assess and compile a guide on what makes a truly compelling…
Meta Unveils New Tool to Help Boost Ads Performance
Meta creators listen up: this one’s for you! Meta has just released a new tool which is designed to harness…
New Advice from Meta Puts AI Marketing Front of Mind
Thinking about Christmas yet? Meta certainly is! A recent post shared by the social media giant outlines advice for those…
New Campaign Shines the Spotlight on Musicians Who Found Fame on TikTok
TikTok has announced a brand new campaign, all about those musicians and performers that made a name for themselves through…
New Data Says to Get Your Face on Camera!
A new study of popular content on Instagram has found that the most compelling, engaging, and popular content on the…
New Meta Reports Promise to Boost Creator Reach
A number of recent Meta reports promise to help budding creators to improve both their reach and engagement – by…
New Meta Tool Promotes Profitable Business-Creator Relationships
A new tool, added to the Meta marketing platform, is set to connect businesses with the best content creators for…
Prolific Instagram Creators Gain Access to Enhanced Comment Filters
The start of June 2025 has been met with several major updates and announcements from Meta, one of which is…
Pin Your Own Comments on Instagram!
To all those businesses, creators, and use who lean into Instagram engagement and try to respond to comments as often…
Prolific TikTok Sellers to Enjoy New Badges
As part of its commitment to develop in-app shopping for users, TikTok has introduced a new selection of profile badges….
Say Goodbye to Reposting Rewards
A much-celebrated update has been announced by Instagram this week, affecting the algorithm for countless users and creators across the…
Take Your Instagram Reels Global!
Meta has recently announced that Reels can now be translated into a further five languages – expanding the global reach…
Scheduling Tools Have Reached TikTok!
Good news for all time poor TikTok’ers… refreshed and updated scheduling tools have arrived on the app! The new feature…
The Gift of a Blue Tick…
In recent news from the world of Meta, the social media giant has decided to use its verification badge (and…
The Rise of Social Media as a Shopping Tool
Most of us have been influenced in some way by something we’ve seen on social media. But did you know…
The Role of Meta AI in Instagram Marketing
It seems like everywhere you turn online, everyone’s talking about AI and the rise of artificial intelligence. Is it taking…
TikTok Announces New Gamification Technology for Livestreams
With attention spans getting shorter and consumers wanting evermore value from each and every online interaction, the rollout of a…
TikTok Buyer Update
The countdown is on for TikTok to find a US-based buyer. And even with Trump’s extensions to the deadline, it…
TikTok Bans AI Voices from Shopping Channels
TikTok has made a move against the rise in AI-generated content, by banning artificial voices from its shopping livestreams. This…
TikTok Creators Can Exchange Actions for Donations
The latest development for TikTok creators is the rollout of donations, earned through TikTok Live streams in exchange for specific…
TikTok Enables YouTube Pairing for Users
TikTok has added to its music integration, by enabling users to add their favourite tracks from TikTok videos to their…
TikTok Enables Creator-Led Keywords
TikTok has made it possible for creators to assign their own keywords as part of the metadata behind their clips…
TikTok Expands its Advertising Platform Away From Social Media
It seems as if TikTok is taking its own future into its hands, by expanding its advertising program away from…
TikTok Extends its Reach to a Younger Audience in Time for Summer
TikTok is committed to its age restrictions, and only allows users aged 13 or above to create profiles and use…
TikTok Has Released an AI-Spotter Guide
Worried that you can’t tell the difference between authentic content and AI-generated content on social media? Then you’re the perfect…
TikTok Invites Users to Share More in Their DMs
TikTok has elevated its DM platform, by allowing users to share more in the way of content medium and media….
TikTok Implements New AI-Limiting Option
Are you fed up of wondering if something on your feed is a genuine video or has been generated by…
TikTok Imposes Hashtag Limit for Creators
In a bid to encourage users to be more targeted with their captions and outreach strategy, TikTok has imposed a…
TikTok Joins Forces With Tomorrowland Festival
Festival lovers, this one’s for you! As TikTok becomes a bigger part of different experiences and areas of life, so…
TikTok Launches Bulletin Board for All Users
TikTok has jumped on the Broadcast wagon, by launching a new feature that enables creators to share messages and updates…
TikTok is Saved – Once Again – at the Last Minute
President Trump has once again stepped in and prolonged the lifespan of TikTok in the US, by extending the deadline…
TikTok Lays Off 250 Members of its Moderation Team
TikTok announced that it was closing its office in Nashville this week, cutting the jobs of 250 content moderators. The…
TikTok Live Fest Announced
As TikTok looks to pick up traction across the United States under its new ownership deal, the app has made…
TikTok Local Feed Arrives in the US
In the latest news from the United States, and following the long-standing TikTok saga, TikTok has just released a local…
TikTok Makes Moves to Keep European Data in Europe
In a move to protect European users’ data, TikTok has launched the next stage in its place to become more…
TikTok Market on the Rise in the UK
2024 marked a shift in the UK market, as an increasing number of consumers turn to TikTok for shopping as…
TikTok Offers More Support to its Advertisers
Businesses that use TikTok for advertising are now able to use a new feature called Brand Consideration Ads. This feature…
TikTok Owner Signs Agreement to Prevent Actors From Being Replicated by AI
Earlier this year, copyright infringements hit the headlines as creators were found to be able to use AI to generate…
TikTok Owners Refuses to Sell Algorithm to the US
With the clock ticking on the TikTok deal, and the United States still showing no signs of being able to…
TikTok Partners With Wix.com
If you’re a business owner that uses popular website hosting platform Wix.com, then today’s first news update is for you!…
TikTok Proven as a Prolific Discovery Tool in the US
Recent data has found that just under half of US consumers are using TikTok as part of their discovery for…
TikTok Releases a New Version of the App in Europe
As the uncertainty around TikTok’s future continues over in the US, Europe has actually seen the rollout of a new…
TikTok Releases In-Stream Shop Management Guides for Creators
TikTok has just released a series of guides that are designed to support the creation and launch of in-app shops,…
TikTok Releases Stats Citing Huge Impact on SMBs
Some recent stats shared by TikTok, highlight the value of the app as a discovery and marketing tool for small…
TikTok Shop Announces Improvements for Sellers
TikTok has announced an array of improvements for sellers who use its Shoppable platform. These include an enhanced variation on…
TikTok Shop Receives a Boost in Advertising
July 2025 marks the announcement of a new TikTok shopping event, as part of the platform’s continued commitment to in-app…
TikTok shopping sees 120% rise over the past 12 months
As shoppers across the US finally accept TikTok as a reputable supplier of popular and unique products, the platform has…
TikTok Shopping Drops in Indonesia
Indonesia, previously one of the countries reporting a high rate of consumer purchases on TikTok shopping, has seen a drop…
TikTok’s Anticipated Trends for 2026
TikTok recently shared what it thinks will be the trends that marketers need to know for 2026. Whether you’re a…
TikTok’s Deadline is Closing In… Again!
It’s the fourth time we’ve shared this, but TikTok is once again approaching its deadline for sale to a United…
TikTok’s Future: The Final Countdown
Today marks just one day until TikTok’s deadline to find a buyer – or else it risks expulsion from the…
Time is Ticking for TikTok
We have had yet another update on the TikTok buyer saga – with this one coming from the US Commerce…
Top Tips to Improve Instagram Engagement, as Shared by the Platform’s CEO
Instagram’s own Chief has taken to the internet to share advice on how to boost engagement and gain both likes…
Track the Impact of Your TikTok Content With New Report
When it comes to measuring the impact of marketing, especially with customers using so many different platforms for discovery, research,…
Trump Approves Third TikTok Extension
President Trump has approved a third extension to the TikTok ban, giving the platforms owner ByteDance a further 90 days…
Trump to Give TikTok Another Free Pass?
Trump has hinted at another extension, potentially delaying the US-wide TikTok ban by another 75 days. With just a week…
UK Users Can Enjoy Ad-Free TikTok Browsing
Calling all UK TikTok users; if you love discovering new content but hate the constant stream of targeted ads that…
Update on the US Version of TikTok
TikTok has responded to recent claims that it is creating its own branch of the app, stating that the information…
Views Quietly Become Instagram’s #1 Metric
Towards the end of 2024, Meta announced that it was going to shift even more emphasis onto Views as a…
Want to Grow Your Brand on TikTok? Here’s How…
The inner workings of TikTok, its algorithm, and the ever-changing access to user features can make it hard to keep…
Will European VAT Demands Be Upheld Among US-Owned Social Media Platforms?
You may have already read about the fines that are being brought to US tech companies against various European countries…
Where Do You Get Your News From?
A recent report shows that more Americans than ever before are now getting their news updates direct from social media…
Will Instagram Soon Be Able to Guess Your Age?
A conversation has recently arisen involving app providers like Apple and Google, and social media platforms. Current age restrictions mean…
Would You Choose to Caption Every Image in a Carousel Post?
Instagram is currently trialling a new update that would enable creators and users to individually caption each image in a…
Your Latest Must-Watch Series… on TikTok?!
A new announcement from TikTok will see the app embrace the power of drama in first enticing and then in…
Will Instagram Take Over as Social Media’s New Favourite Music App?
With the future of TikTok in the US under increasing uncertainty, Instagram is positioning itself to take over as the…




















































































































































