What Is the TikTok Kia Challenge?

TikTok Marketing

What Is the TikTok Kia Challenge? While TikTok is mainly used as a social tool, sharing funny videos, playful trends,…

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While TikTok is mainly used as a social tool, sharing funny videos, playful trends, and exciting dance challenges and other videos, the app is seeing a rise in potentially dangerous trends.

The Kia trend is one which falls into this dangerous category, as it shows TikTok users attempting to start Kia cars using a straightforward USB cable.

While interesting to a point, the problem with this video lies in the number of crimes and thefts that have been reported as a result – with users able to unlock Kia cars and either damage them irreparably or steal contents from inside the car.

TikTok is taking steps to minimise the rise in these problematic and potentially dangerous trends, with reporting functions and an increase in the number of TikTok moderators on hand to assess these reports.

That said, the really nature of TikTok means that trends catch on and can go viral with really little control. Having said that, trends like these are harmful to users and should be avoided. If you see the Kia challenge on your TikTok feed, taking the time to report the video can help to minimise the spread.